Helping ATB Morton Group improve CX, business process & data

Life @ Donnabrook

We partnered with ATB Morton Group to help them elevate customer experience and drive logistics efficiencies and processes, all while simplifying and consolidating a multi-layer technology stack into a single cloud service.

With 40 years in the making, ATB Morton Group is successfully striving to provide cost-effective and efficient solutions to meet commercial and industrial construction needs. Their business group consists of ready mixed concrete, hot dip galvanising, precast concrete panels, structural steel fabrication, washed sand, and civil precast concrete products, allowing for a complete turnkey approach to be utilised within their projects.

Tony Flynn, IT Manager of ATB, quickly saw the value of customer engagement through voice to the company and wanted to improve significantly the functionality available to all businesses across the group and consolidate and simplify simultaneously.

By leveraging the native cloud-rich functionality of cloud-unified communications, he can present a business transformation to employees and significantly improve the customer and employee experience in communications/collaboration in one hit.

As one example, the businesses also required an easy way to access detailed metrics about call flows against locations to improve product delivery significantly.

“Our legacy on-premises phone systems took time and resources to manage, so moving our phone capability completely to the cloud was a natural transition to consider. We reviewed the available options and saw less risk in working with a native cloud telephony service with a global presence and a dedicated local partner. We now have much-improved functionality and scalability, and the transition for our users was very smooth”, says Tony.

We look forward to helping ATB Morton Group take their commercial and industrial construction services to the next level.

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