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Governance in Community Housing: A Conversation with Sam Gorman (Home in Place)

Sam Gorman, Head of Governance at Home in Place

I had the pleasure of speaking with Sam Gorman, who leads the governance team at Home in Place, with responsibility spanning complaints and appeals, ministerial correspondence, investigations, risk management, and quality assurance. Sam advised that

“Home in Place is committed to improving service quality, tenant satisfaction, accountability,  and driving continuous improvement across all areas of service delivery. This commitment reinforces our operational and governance focus and ensures that every interaction, decision,  and outcome contributes to a fair, transparent and responsive housing system.”

Her role sits at the intersection of frontline tenant interactions and executive accountability, making governance outcomes highly dependent on the accuracy, consistency, and accessibility of communication records.

Governance extends deep into frontline interactions

I have learned that, for community housing providers, governance extends beyond board oversight and high-level policy frameworks. It extends into complaints management, appeals, ministerial correspondence, investigations, risk assessment, and quality assurance, all of which are heavily influenced by day-to-day tenant interactions.

As discussed with Sam, frontline conversations are typically summarised manually. While this process generally works well, it naturally leaves room for details to be interpreted differently or captured inconsistently simply because manual note taking has its limits. When governance or complaints teams review an issue later, they may need to rely on summaries rather than the full context of the original interaction. This doesn’t indicate any performance concern, it simply highlights that governance confidence is strongest when supported by complete, accurate interaction records.

Evidence, fairness and duty of care at scale

Community housing providers already operate within robust governance frameworks, audits, QA reviews, complaints and appeals processes, tribunals, and independent oversight, all of which help ensure fairness and accountability. The challenge, as Sam noted, is scale:

  • It isn’t feasible to manually review every tenant interaction.
  • Signals often become visible only after a matter escalates.
  • Governance teams frequently rely on summaries rather than source evidence.

When voice interactions can be accessed as structured, searchable data, by word, phrase, or theme, governance teams gain the ability to validate consistency, fairness, and duty of care without needing to review each call individually. This supports faster assurance, earlier detection of emerging issues, and more confident governance oversight.

From conversations to governance insight

Many governance considerations in community housing don’t originate in policies or board papers. They surface in everyday tenant conversations, early concerns, unreported issues, or subtle risk indicators that can go unseen when interactions are viewed in isolation.

By capturing and analysing voice interactions as structured data, emerging patterns become visible sooner. Governance teams can track recurring themes, identify escalation triggers, and detect sentiment and risk indicators before they escalate into formal complaints or incidents.

This shifts voice data from operational by product to a valuable governance asset, strengthening investigations, improving assurance, and increasing confidence that frontline practice aligns with organisational intent.

In summary

Effective governance in community housing relies not only on strong frameworks and reporting, but also on reliable evidence of what was said, what was done, and why decisions were made. As regulatory expectations rise and operating environments grow more complex, the ability to treat voice as structured, auditable data is becoming an important enabler of strong, future ready governance.

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